Marketing Manager
- Employer
- Proclinical Staffing
- Location
- London, England
- Salary
- Negotiable
- Start date
- 13 May 2021
- Closing date
- 27 May 2021
View more
- Discipline
- Marketing
- Hours
- Full Time
- Contract Type
- Permanent
- Experience Level
- Management
Job Details
- Be the brand guardian for the product: establish our brand positioning and ensure all channels reflect the mission, vision and brand identity
- Define and help refine the marketing strategy in the UK, US and other markets
- Responsible for creating, implementing and measuring the success of a comprehensive communications strategy
- Develop and execute a customer acquisition strategy in a manner that supports business growth, enhances brand equity, drives awareness, and builds a loyal customer base
- Create, maintain and deliver, in coordination with product marketing and product teams, external communications including blog posts and community articles
- Work closely with external PR partners to secure brand-enhancing coverage, events, and product seeding
- Interact with the sales teams on adoption and execution of marketing campaigns, including tracking inquiries and sales opportunities
- Continuously monitor, analyse, create, and share responses to market developments, customer behaviour and competitor activities
- Management of key stakeholders ensuring we are all working towards aligned vision and goals
- Deliver a marketing plan for each of our products as they enter the market
- Minimum of 5 years progressive responsibility in brand marketing & activation is required
- Medical device or pharma industry experience is preferred and healthcare experience a must
- Strong sense in business development - business acumen and out of the box thinking
- Hands-on experience with on-line and off-line brand management
- Strong knowledge of online marketing, digital media, social media and operational marketing
- Excellent writing and communication skills to articulate value of technology solutions for industry
Company
At ProClinical we have one aim: to support life science companies in the many challenges they face while combatting unmet medical need worldwide.
Ageing populations, rare diseases, epidemics and the millions of patients without access to medication are just a few of the pressing issues that life science companies contend with. The industry is under increasing pressure to develop new and innovative ways to save and improve patients’ lives.
ProClinical’s mission is to support their work by connecting life science companies with the highly skilled professionals they need to continue innovating.
Internal recruitment and HR teams often struggle to continuously source skilled, experienced professionals to fill highly-specialised and niche roles. ProClinical combines a deep understanding of the industry with extensive candidate networks to provide both a technical and cultural fit for our life science partners.
- Website
- https://www.proclinical.com/
- Telephone
- 0800 988 4437
- Location
-
Eldon House
Eldon Street
London
EC2M 7LS
United Kingdom
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