Brand Manager - 12 month FTC

England, London
14 Apr 2021
05 May 2021
AstraZeneca UK
Full Time
Contract Type
Experience Level
Experienced (non-manager)

Location: London UK

Salary: Competitive

Opening date for applications: 14th April 2021

Closing date for applications: 3rd May 2021

Do you have expertise in, and passion for implementing a brand strategy? Would you like to apply your expertise in a company that follows the science and turns ideas into life changing medicines? Then AstraZeneca might be the one for you!

AstraZeneca is a global, innovation-driven BioPharmaceutical business that focuses on the discovery, development and commercialisation of prescription medicines for some of the world's most serious disease. But we're more than one of the world's leading pharmaceutical companies.

We are on a journey to bring life-saving medicines to patients. Our role in contributing to decreasing mortality rates globally is clear - shaping the future by spotting a scientifically-led commercial opportunity and acting now to operationalise and scale it.

Our UK Marketing Company (UKMC) is responsible for the marketing of our medicines in the UK. Here you'll also find colleagues from AstraZeneca's corporate functions and our European and International regions' sales and marketing teams. As a member of the Association of the British Pharmaceutical Industry (ABPI), all of our sales, marketing and communications activities are subject to the ABPI Code of Practice.

It has been agreed that the UKMC head office will move from Luton to Pancras Square, London in early 2022. This role will be initially based in our Luton office, until this move takes place.

Our move to Pancras Square offers us the strongest possible platform to transform the lives of patients in the UK, as the country's leading biopharmaceutical company. The move will bring the UK Marketing Company closer to customers, partners and stakeholders in the UK's healthcare environment, as well as foster greater collaboration with the wider AZUK footprint.

What you'll do
  • Responsible for tactical delivery, localisation and execution of the marketing plan across channels and touchpoints

  • Use insight to build audience personas that shape the content and message matrix required for omnichannel customer experiences

  • Drives the content creation engine to deliver engaging, immersive content across channels

  • Manages the asset approval and compliance process with XF partners

  • External engagement with key stakeholders, influencers and decision makers

  • Use insights and performance data to ensure tactical execution

Essential skills and experience:
  • Degree qualified

  • Significant pharmaceutical commercial experience with a strong performance track record

  • Strong sales / marketing leadership with a successful track record of growing market share

  • Creative multichannel marketing capabilities together with rigorous commercial business sense

Highly Desirable:
  • Good experience of the UK market, with its unique NHS system

  • Oncology experience

  • Significant experience in a customer facing role

Why AstraZeneca?

At AstraZeneca we're dedicated to being a Great Place to Work. Where you are empowered to push the boundaries of science and unleash your entrepreneurial spirit. There's no better place to make a difference to medicine, patients and society.

Where can I find out more?

Our Social Media, Follow AstraZeneca on LinkedIn

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