Digital Marketing Manager

Company
huumun
Location
Bracknell
Salary
Competitive
Posted
02 Mar 2021
Closes
31 Mar 2021
Ref
2MndrQ5qEX
Discipline
Marketing
Hours
Full Time
Contract Type
Permanent
Experience Level
Experienced (non-manager)

Digital Marketing Manager

Huumun is a leading digital transformation and solutions provider. This is an exciting role with international scope, in our client delivery team.

PURPOSE OF THE JOB:

To plan and execute strategic multichannel digital campaigns that drive disease awareness through SEO, SEM, social, display advertising and email.

Working in our client strategy team, you will help support a multichannel programme as part of a global drug launch for one of our major pharmaceutical clients. Key audiences will include healthcare professionals, patients, and travellers.

RESPONSIBILITIES:
  • Email campaign strategy to segmented audience types to drive engagement and subsequent retention (SFMC experience preferred)
  • SEO and SEM research across multiple markets, producing reports and guidance
  • Social research across multiple markets and audiences
  • Strategic planning of social campaigns across multiple channels (Facebook, Twitter, LinkedIn etc.)
  • Research and planning of supporting traffic drivers e.g., display advertising
  • Define measurement approach for above, including tactical and campaign reporting

QUALIFICATIONS AND EXPERIENCE PREFERRED FOR THIS ROLE:
  • A team player, with good people skills, a sense of humour and lots of energy
  • Degree-level educated
  • Digital marketing and advertising experience with focused experience in planning and/or executing programmatic campaigns
  • Strong working knowledge of SEO/SEM strategy, execution, and optimization
  • Experience in ad targeting across digital platforms
  • A strong working knowledge of digital campaign strategy and implementation with evidence of successful metrics
  • Strong attention to detail and ability to work on own initiative
  • Excellent written and verbal communication skills.
  • Previous pharmaceutical experience ideal but not mandatory
  • Knowledge of health or travel sectors a plus
  • Proven experience of working in international markets such as Latin America, USA, Europe, Asia Pacific

LOCATION:

Flexible - work from home. Our head office is in Bracknell, UK, but we will consider applications from any location.

Salary: Competitive

 Due to the expected volume of applicants we may not be able to send you a personal response. We will notify you if you are progressed to the next stage.

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